Springtime has officially arrived at Victoria Leeds with the new Sidney Street Springtime Garden taking pride of place between Victoria Quarter and Victoria Gate. And whilst there’s no getting away from the unpredictable Yorkshire weather, without the rain, there would be no flowers to brighten up your day.

In a commitment towards making sure Victoria Leeds is a sustainable business, we are feeding a vast collection of Snowdrops, Crocus, Daffodils, Hellebores, Reticulate Iris and Pussy Willow with carefully collected rainwater from a creative display of colourful umbrellas. Our efforts will make sure the seedlings are beautifully blooming each time you visit us, not just for the next few weeks, but throughout the whole spring/ summer season, as all the flowers grown in our garden will be replanted throughout our grounds, to bring the rest of our vibrant destination to life.

Glacier

Purification concept for #coaldropsyard.

Design concept for Kings Cross. The sculpture reacts with UV light and combats volatile organic compounds and harmful toxins in the air.

This in turn purifies the surrounding air, offers a place of safety and benefits the publics wellbeing. Think Stonehenge meets melting icecaps. For CDY we have created a space of sanctuary and provided a moment for reflection.

“Let’s change the way we shop” 

With a vision to reinvent retail. Launching a sustainability strategy to change the way we shop and the way retailers do business.

In August 2020, building on more than ten years of retail activism, Selfridges launched Project Earth, its transformational sustainability strategy. Today, Selfridges shares its first Project Earth Report, detailing the initiative’s progress and setting out the next steps in its plan to reinvent retail to imagine and create a sustainable future for people and planet.

Recognising the need for radical transformation to address the climate emergency, Selfridges sets a new ambitious target for 45% of transactions1 across its four stores and online to come from circular products and services by 2030, and to only stock products that meet strict environmental and ethical standards.

Prada Re-Nylon

Selfridges marks the launch of its major new sustainability initiative with a global-first preview of the new Prada Re-Nylon collection, presented within the Selfridges Corner Shop. The Prada Re-Nylon Corner Shop experience is immersive and absolute.

The space featured the short movies produced by National Geographic, displayed in sync on scenographic multiscreen large-scale arches. The video content is entirely black and white: the total absence of color in the set up recalls the origins of the modern Prada Nylon DNA.

Make New

We are celebrating the art of upcycling and the work of creators around the with our latest campaign ‘Make New’.

Creatives can participate in the campaign by sending examples of their latest upcycling designs to umbro.com. The best entries will receive a Umbro's mystery box and will be asked to design a unique project using these products. The winner will become part of Umbro's global influencer team, Diamond FC, where they will receive a regular series of products and upcycling challenges for a year.

For the final chapter, we’ve teamed up with Sophie Hird who we challenged to transform a pre-loved Speciali boots and footballs into a unique garment. We caught up with Sophie to talk about first steps into upcycling, inspirations, and the project.

The Lost Lionesses are a team that played in the Mexico World Cup in 1971. The tournament launched the team to overnight fame and stardom as they played in front of crowds of 90,000. But on their return to England, this support fell silent - the players were subsequently banned from playing football, some never to play again.

Due to the structure of the ‘unofficial’ tournament, our team from ‘71 are yet to be officially recognised.

14 bespoke caps for The Lost Lionesses, to celebrate and commemorate this team for being true pioneers of Women’s football.

Each cap is unique in its design. Instead of using the classic velvet fabrication found in commemorative caps, we wanted to highlight the impact this team had on women’s football, thus making each cap from England jerseys worn by Lionesses that have come after this historic ‘71 team.

Selfridges is embedding circularity into the business with new beauty services including a Refillable Fragrance Destination, a unique concept in olfactory innovation helping customers to shop fragrance in a new and sustainable way from brands such as Penhaligon’s, Ormonde Jayne, Gucci, Guerlain and the Experimental Perfume Club. Make up brand La Bouge Rouge, the world’s first sustainable lipstick, will be opening a unique space around their refillable leather cases and eco-refills that don’t contain any beeswax or micro-plastics.

Across fragrance, skincare and make up, Selfridges has over 25 brands offering over 750 refillable options such as Charlotte Tilbury, MAC, Tom Ford and Armani, all of whom are helping to reduce waste within the industry.

Selfridges continues to strive to reduce the use of plastics across its beauty departments and tackle the use of plastic packaging. With offers from more than 30 brands in the plastic conscious beauty edit, Selfridges is bringing an ever-growing offer of earth-conscious alternatives to customers to reduce the unnecessary plastic in their beauty routine.

Repair & Recycle

Selfridges launches The Stock Market at the Corner Shop, a month-long circular experience where customers can uncover the value of what they already own, exchange items for Selfridges credit and restore or upcycle clothing and accessories.

Drawing inspiration from the towering 360 degree desks and the rotundas of data-filled screens found at the London Stock Exchange, The Corner Shop has been transformed into a ‘trading floor’, an immersive hub for buying, selling, repairing and upcycling.

London – To celebrate the 25th anniversary of Pokémon, Selfridges has teamed up with clothing brand Charli Cohen to launch a unique digital shopping experience that re-affirms the rising demand for metaverse retail concepts. To shop for the new collection, customers will have to explore the Electric/City, a digital environment that allows fans to purchase both physical and virtual garments.

Created in partnership with Yahoo Ryot Lab, the digital environment allows fans to discover the Charli Cohen collections through a 360-degree video experience, which takes inspiration from Pokémon to put a cyberpunk spin on global fashion capitals. Once logged in, shoppers navigate the world with customised avatars they have created, dressing them with purchased digital garments, which can be viewed via an augmented reality body-tracking Snapchat lens.